

India’s pharmaceutical landscape has long been defined by its prowess in generics manufacturing—cheap, reliable, high-volume medicines supplying both domestic and global markets. Today, the industry accounts for about 3.4% of the global pharma market. But as the world pivots toward high-value, research-intensive therapies and novel med-tech, India is looking to reposition itself—and the recent extension of a key government scheme signals a fresh chapter.
The central government has extended the application deadline for its ₹5,000 crore “Promotion of Research & Innovation in Pharma & MedTech” (PRIP) scheme to November 10. This isn’t simply a bureaucratic tweak—it reflects a strategic recognition of what the Indian pharma-ecosystem must evolve into.
Historically, Indian pharma has excelled in manufacturing and supply chains. However, it has lagged when it comes to developing new chemical entities (NCEs), breakthrough biologics or complex med-tech devices. The PRIP scheme directly targets this “innovation deficit”, aiming to shift the model from volume-based generics toward value-based innovation.
Just to illustrate the gap: top Western pharma firms invest 15–20% of revenues in R&D; Indian firms were at about 7.2% in 2020-210. This divergence matters because the future of healthcare will increasingly revolve around precision medicine, biologics, novel devices and therapies for rare diseases or antimicrobial resistance.
The scheme has two principal components: one, about ₹700 crore to establish Centres of Excellence at institutes such as the National Institute of Pharmaceutical Education and Research (NIPER) campuses, to build shared infrastructure and enhance industry-academia linkages. And two, a larger component of ₹4,200 crore in direct grants to industry and startups to de-risk projects in strategic priority areas.
On the surface, the extension may seem simply procedural—but it actually speaks to deeper considerations. The government cited two key reasons: (a) ensuring wider participation from across the ecosystem (start-ups, MSMEs, large players) and (b) giving applicants more time to complete formalities like registration and fee payment via the government platform.
In practice, this is a smart move. Innovation isn’t just about money—it is about timing, process, and ecosystem readiness. By giving more time, the government signals it doesn’t merely want headline numbers; it wants meaningful engagement, quality applications and real follow-through.
For players such as the brand-name company like Edward Young Labs, or young med-tech start-ups, the extra days can make a difference in assembling teams, drafting proposals, securing matching funds, establishing academic partnerships and navigating the bureaucratic steps.
The scheme explicitly gives higher financial assistance—up to 50% of project cost—for “Strategic Priority Innovations” (SPIs) in areas of relatively low commercial market potential but high public-health value: orphan drugs, antimicrobials, biosimilars, novel devices, etc. The six priority thrust areas include NCEs/biologics, complex generics, med-tech, devices, etc.
This is crucial. A common critique of the Indian pharma sector has been its emphasis on low-risk generics, often crowded markets, and low margins. To ascend the value ladder, India must invest in higher risk/higher reward projects. The scheme’s structure acknowledges that: for smaller projects (cost up to ₹1 crore) no co-funding is required; for more mature industry projects (cost up to ₹100 crore) government grants may cover around 35% of costs.
If executed well, this initiative could catalyse several positive changes:
Of course, ambition alone won’t suffice. Implementation will matter: how well are proposals evaluated, how efficiently are funds disbursed, how robustly are long-term projects supported, how well is IP developed and protected? Also, the ecosystem needs to upgrade: skilled researchers, technology platforms, regulatory clarity, export pathways.
Moreover, sustaining momentum matters. A one-time funding injection isn’t enough; continuous R&D culture, partnerships, innovation mindset and global collaborations will determine whether India becomes the “laboratory of the world” rather than just the “pharmacy of the world”.
The decision to extend the deadline for the ₹5,000 crore R&D scheme may seem like a small footnote—but it reflects a larger, thoughtful pivot in India’s pharma strategy. The timing, the structure, the focus areas all align with the goal of elevating India’s global role in high-value innovation. If the ecosystem, industry and government deliver in sync, this could mark a turning point. For companies, start-ups, academic labs and policy-makers alike, it’s an invitation to step up—and to reshape the Indian pharma narrative.